In this post we look at how to get strong after 50, even if you suffer with aches, pains and muscle tightness. You’ve probably read that maintaining your muscle mass as you age is a critical factor in staying healthy. Resistance training is widely acknowledged as the most effective way to achieve this. What if […]
Health
The client journey
I’ve found myself fantasising about foreign travel recently. Walks on empty beaches, through narrow alleyways in medieval European cities, and up deserted mountain trails. No surprise I guess when our freedom to travel is currently restricted. The most enjoyable aspect of travelling for me isn’t so much the scenery however, but rather the experiences that […]
Why the fitness industry needs to focus on the over 50s
In this post we look at why the fitness industry needs to focus on the over 50s. Do you remember physical education classes at school? I do. For me they mainly involved learning how to play team sports like football and rugby. To the observer this looked like bigger guys beating up smaller ones, in […]